Kearny Point
Design
Kearny Point

Kearny Point, an innovative business community located in Kearny, New Jersey. Our objective was to create a transformative online presence that reflects Kearny Point's vibrant ecosystem, fosters community engagement, and showcases the unique benefits and amenities it offers to businesses. Through strategic design and development, we aimed to enhance user experience, elevate the brand's digital identity, and drive business growth.

By integrating modern aesthetics with authentic visual elements, we created a visually engaging and user-friendly website that effectively communicates Kearny Point's unique value proposition.

Workspaces At a Glance

We crafted a seamless user experience by streamlining navigation and allowing top level information to become easily discovered that both businesses and site visitors would want to consider. Then, users are led to explore explore available spaces and space offerings.

Showcasing Benefits & Amenities

From flexible office spaces to state-of-the-art facilities, we effectively showcased the competitive advantages and opportunities available within the community, compelling visitors to explore further and consider Kearny Point as their business destination.

Paired with additional website features such as the Matter port 3D galleries, quick access to floor plans, and new amenities, a new array of icons were created. These icons were mae to appear consistent with an already existing style and set created previously.

Credits
Role: Design & Web Design
Head of Product Management, Danielle Steck
Art Director, Siena Tan
Senior Digital Producer, Toni-Ann Gardiner
Senior Strategist, Steven Fullerton